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Twitter To Kill TweetDeck App For Windows

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Twitter announced late Thursday that it will end support for its TweetDeck app for Windows beginning April 15th.

However, the microblogging site said users will still be able to get the same experience from the web version.

The move clearly indicated Twitter’s desire to jolt users to TweetDeck’s Web version.

TweetDeck is an app, which let users create a dashboard to manage multiple accounts simultaneously and get a better handle on Twitter when following lots of others.

“To better focus on enhancing your TweetDeck experience, we’ll no longer support a standalone Windows app,” Twitter Product Manager Amy Zima wrote in a Thursday blog post. The change will take effect on April 15.

Windows users will, of course, still be able to visit TweetDeck on the Web — “nothing is changing about TweetDeck itself, just where you access it from,” Zima wrote.

Twitter users, meanwhile, can take solace in this week’s update, which makes it easier to switch between the desktop TweetDeck application and its website. Now, when you’re logged into any Twitter site (including analytics.twitter.com), you’ll also automatically be logged into TweetDeck.

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“We’ve been working on infrastructure projects like this to ensure we have a stable foundation to continue improving TweetDeck in the future,” Zima said.

This means users will no longer be required to log into TweetDeck separately. That is, if users have the Twitter website open and are already logged in, they’ll be able to skip the log-in process on TweetDeck.

In addition, the company gave instructions as to how to pin the Web version of TweetDeck to the Windows task bar as a Chrome Web app. All users need to do is to open TweetDeck in Chrome browser, click Customize and control > More tools > Add to taskbar.

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Twitter, which acquired TweetDeck in 2011, has in recent years cut back on app support to focus on its Web presence.

The San Francisco-based company, in 2013 pulled the plug on TweetDeck for Android and iPhone, as well as the Adobe AIR desktop version, however, the Mac version, which was last updated in July, is still available in the Mac App Store, as is the Chrome version.

Twitter earlier this month, updated its app for Windows 10 Mobile smartphones, effectively updating its universal Windows 10 app for desktops and tablets, to bring a new ‘Dark’ theme.