WhatsApp has added verified green badges for business accounts, the Facebook-owned company has confirmed.
According to the company, when a phone contact earns a green badge beside it, then it is a business account.
So far, business verification is limited to the small number of businesses that are participating in the pilot program.
WhatsApp is also going to let you know if you’re talking to a business by showing a yellow text bubble in the chat. These texts can’t be deleted, the company said.
Also, users can avoid being contacted frequently by a business account by simply blocking them.
According to TheVerge, the green badges are an effort to make businesses appear more trustworthy on the messaging app, and could encourage more businesses to get on the platform.
“WhatsApp will also let you know when you start talking to a business via yellow messages inside a chat,” the company said.