Total Signs Major Sponsorship Deal With CAF

[caption id="attachment_10185" align="alignnone" width="600"]Issa Hayatou, CAF President[/caption]

The Confederation of African Football (CAF), on Thursday announced Total as its official sponsor for the next eight years.

The information as contained in CAF’s website noted that both bodies have reached an agreement that Total would support all CAF’s principal competitions, starting with the upcoming Africa Cup of Nations (AFCON).

According to the African football regulatory body, the AFCON which would hold from Jan. 14 to Feb. 5, 2017 in Gabon would be renamed as the Total Africa Cup of Nations.

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The partnership according to CAF President, Issa Hayatou, is a plus for Africa football development.

“This partnership is a major milestone in our ongoing search for additional resources to accelerate African football’s development,” Hayatou said.

“It brings CAF governance up to date, upgrade its sports infrastructure and advance its performance globally.

“As a leading multinational in its field, with strong ties to Africa, Total will make a significant contribution to CAF’s initiatives to foster personal and professional growth.”

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Speaking also, President and Chief Executive Officer of the French multinational oil and gas company, Patrick Pouyanne said the partnership reflect Total’s strong roots in Africa.

“We are delighted to partner with CAF, because Africa is part of Total’s makeup.

“Through this commitment, we hope to strengthen ties with our stakeholders and customers through exciting, celebratory events that are always popular, including within our own teams,’’ it said.

The 10 competitions are the Africa Cup of Nations, African Nations Championship (CHAN), CAF inter-club competitions (CAF Champions League, CAF Confederation Cup and CAF Super Cup).

Others are Youth competitions (U-23, U-20 and U-17 Africa Cup of Nations), Women Africa Cup of Nations and the Futsal Africa Cup of Nations.

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Total operates in more than 40 countries, and is a major contributor to the continent’s economy.

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